Privacy Policy

Mora (“Mora”, “we”, “us”) operates the Mora Ring app for iPhone and Android, the Círculo service at moraring.com/circulo, and this store and support site at moraring.com.

Mora is a wellness experience. We are not a medical service and our products are not certified clinical devices.

Depending on how you use Mora, we may process:

• Account: email and credentials (Firebase Authentication) if you sign in to Círculo or create an account in the app.
• Ring profile: sex, age, height, weight, and preferences (units, notifications, visual tone). Used for day estimates, not clinical reports.
• Ring data: sleep, steps, activity, heart rate, recovery (HRV), blood oxygen, stress/tide, skin temperature, and other wellness readings depending on model. Synced over Bluetooth and stored on your phone first.
• Cycle (optional): period dates, estimated fertile window, and intimacy if you enable it. Stays on the device only and is not included in summaries you upload to Círculo.
• Círculo (optional): if you turn on “Upload daily summaries”, we send aggregated summaries (e.g. steps, sleep, tide). We do not upload heart-rate series or cycle data.
• Store: name, contact, shipping address, and payment data processed by payment providers; we do not store full card numbers on our servers.
• Technical use: minimal diagnostic logs, app identifiers, and aggregated analytics to improve stability (e.g. Firebase), without selling your health history.

The ring talks to the app over Bluetooth. Most of your history stays in local phone storage until you choose to share summaries or use Círculo.

Cloud services (account, Círculo, opt-in summaries) use Google Firebase (Firestore, Cloud Functions, Authentication), with traffic encrypted in transit (HTTPS/TLS).

Apple Health (iOS, optional): if you turn on “Save to Health” in the app, Mora writes steps, distance, active energy, heart rate, blood oxygen, sleep stages, workouts and mindful minutes measured by your ring into the Health app on your iPhone. Mora never reads data from Health, and nothing from Health is sent to our servers or used for advertising. You can switch each data type off in Health › Sharing › Apps › Mora, and delete what was written from Health at any time.

Health Connect (Android, optional): the same applies on Android. If you turn on “Save to Health Connect”, Mora writes steps, distance, active energy, heart rate, blood oxygen, sleep sessions, workouts and mindful minutes into Health Connect. Mora asks for write‑only permissions and never reads from Health Connect. You can revoke each permission or delete Mora’s data from the Health Connect app.

• Show sleep, movement, tide, and other ring signals in the app.
• Pair your ring, gentle reminders, and settings you choose.
• Run Círculo: invites, shared steps, and summaries you opt into.
• Process orders, shipping, and store support messages.
• Meet legal obligations and protect service security.

We do not sell your personal data or wellness history.

We share only what is needed with:

• People in your Círculo, according to what you choose to share.
• Service providers that help us operate (hosting, transactional email, payments, messaging), under contract and limited access.
• Authorities, when required by law.

• Bluetooth: required to find and sync the ring.
• Notifications: optional, for gentle alerts and cycle reminders if enabled.
• Location (Android): on some devices the OS requires it for BLE scanning; Mora does not use maps or track where you go.

• Turn off “Upload daily summaries” in Profile at any time.
• Unpair the ring or delete app data from your phone settings.
• Sign out of Círculo, or request full account deletion at moraring.com/app/eliminar-cuenta.
• Email comunicaciones@moraring.com for access, correction, or deletion of data tied to your account.

Mora Ring is not directed at children under 13. If you believe we collected a child’s data without parental consent, contact us and we will delete it.

We may update this policy. We will post the revision date on this page. Continued use after a change means you have read the current version.